Read our launch article

We're trying
something new.

The average NIL brand misses 3 renewal windows per quarter and never catches the campaigns bleeding budget overnight. SEVN lives in your team channel, watches everything, and acts before you open your laptop.

10-minute walkthrough. No commitment.

SEVN

Trusted by the brands building NIL futures.

SEVN is the first AI intelligence layer that connects all your tools. Your athletes are measured, your campaigns are monitored, and your deals are protected. Before you have to ask.

01

Add SEVN to your channel

Install SEVN wherever your team communicates. Two minutes, no engineers needed.

02

Connect your tools

Explore our library of 100+ integrations and connect what you use. One click per tool.

03

@sevn when you need it

Ask anything in your channel. "Build me a dashboard for Jordan." "Pause Summer Drop." Done instantly.

04

He's always watching

SEVN monitors everything 24/7 and acts the moment something in your portfolio needs attention.

Slack
Gmail
Google Sheets
Google Drive
Google Ads
Google Analytics
Google Calendar
HubSpot
Airtable
Notion
Stripe
Microsoft Teams
Figma
Meta Ads
TikTok
YouTube
SEVN
SEVN APP 5:42 PM
⚠️ One of your ad creatives is underperforming CPC up 38%, conversions down. Already moved the budget to your top performers. Sit back, handled. 👊

Drafted 3 new creative ideas for you in the thread ↓
1 reply Today at 5:43 PM
/01
Always watching.
Always acting.
SEVN monitors your campaigns 24/7 and moves fast when something's wrong before you even know there's a problem.
John
John 6:11 PM
@SEVN pull me a performance report for our athletes this week
SEVN
SEVN APP 6:11 PM
On it. Athlete breakdown is in your PDF 📄 Make sure the team sees this 🫡
PDF
athlete-report.pdf
Athlete Performance Report
/02
Ask anything.
SEVN handles it.
One message and SEVN pulls the data, takes the action, and delivers the result.

Removing the roadblocks
from NIL management

It's easy to get buried in spreadsheets, missed alerts, and manual reports. SEVN filters out the noise, focuses on what matters, and gives your program the clarity it needs to win.

How do I track athlete posting compliance? Which campaigns are underperforming right now? What's my cost-per-engagement across athletes? How do I know when a deal is about to expire? Which athlete is driving the most ROI this month? How do I build a dashboard for brand partners? What should I pay for a Division I athlete? How do I compare performance across platforms? How do I track athlete posting compliance? Which campaigns are underperforming right now? What's my cost-per-engagement across athletes? How do I know when a deal is about to expire? Which athlete is driving the most ROI this month? How do I build a dashboard for brand partners? What should I pay for a Division I athlete? How do I compare performance across platforms?
How do I set up my morning NIL briefing? Which content formats are driving conversions? How do I track deliverable compliance automatically? What's the engagement benchmark for my sport? How do I alert my team when ad spend spikes? How do I manage multiple athletes at once? What data should I show a brand partner? How do I automate NIL reporting end-to-end? How do I set up my morning NIL briefing? Which content formats are driving conversions? How do I track deliverable compliance automatically? What's the engagement benchmark for my sport? How do I alert my team when ad spend spikes? How do I manage multiple athletes at once? What data should I show a brand partner? How do I automate NIL reporting end-to-end?
How do I know if a campaign is profitable? Which athletes have missed their deliverables? How do I track deal ROI across my portfolio? When should I pause a Google Ads campaign? How do I get a live athlete performance report? Which integrations should I connect first? How do I run NIL analytics without a data team? What metrics matter most to brand sponsors? How do I know if a campaign is profitable? Which athletes have missed their deliverables? How do I track deal ROI across my portfolio? When should I pause a Google Ads campaign? How do I get a live athlete performance report? Which integrations should I connect first? How do I run NIL analytics without a data team? What metrics matter most to brand sponsors?

We make NIL simple

No spreadsheets, no manual tracking just one message in your channel and SEVN handles the rest so your team can focus on deals, not data.

We focus on real results

Every action SEVN takes is designed to protect your spend, grow your portfolio, and save your team hours every single week.

We know NIL

SEVN is built with deep NIL domain knowledge deal structures, compliance rules, engagement benchmarks no generic AI comes close.

Always watching

From the moment you connect your tools, SEVN monitors everything 24/7 and acts the moment something needs attention no prompt required.

John
John6:11 PM

@SEVN pull me a performance report for our athletes this week

SEVN
SEVNAPP6:11 PM

On it. Athlete breakdown is in your PDF 📄

Make sure the team sees this 🫡

PDF
athlete-report.pdf
4 KB PDF
Athlete Performance Report
/01
Live Monitoring

Every metric. Every 5 minutes. No exceptions.

SEVN
SEVNAPP8:00 AM

Good morning ☀️ Here's your Tuesday brief.

📊 14 athletes active — 11/14 deliverables on track
💰 $48K in spend this week, campaigns looking healthy
😬 2 things need your attention today

Left the full breakdown in the thread 👇

/02
Morning Intelligence

Your full portfolio pulse delivered at 8am sharp.

Patrice
Patrice3:34 PM

@SEVN what are our numbers right now across all campaigns

SEVN
SEVNAPP3:35 PM

Hey, just built you a live dashboard so you can see exactly where your money is going across all 5 campaigns 😎

Everything is in there — one campaign needs your attention though 👀

📊 View Campaign Dashboard

Also want me to loop Jenna in on the morning briefings going forward?

/05
Live Dashboards

Ask in your channel, get a permanent dashboard URL in seconds.

Jenny
Jenny8:39 PM

Which deals are expiring soon @SEVN

SEVN
SEVNAPP8:39 PM

3 athlete deals expiring in the next 30 days 👀

Jaylin, Marcus, and Aisha — were you thinking about renewing any of them?

Jaylin had a serious run this quarter — 4.2× ROAS, $0.84 CPC, and 2.1M reach on his creatives for us. Put together a renewal proposal for him below.

Psst... I think we renew him 🤫

PDF
Jaylin Williams Renewal Proposal
4 KB PDF
Jaylin Williams
/06
Deal Pipeline

30-day expiry alerts with renewal recommendations built in.

The difference

You've tried the data tools.
The work is still there.

ChatGPT, Google Analytics, spreadsheets they tell you what happened. SEVN tells you what to do, and then does it.

ChatGPT
ChatGPT

Answers questions about NIL. Can't see your actual accounts, can't take action, and forgets everything the moment the chat ends.

SEVN
SEVN

Connected to your actual accounts. Caught a $4,200 campaign burning at $340/hour at 2am, paused it, and posted the alert before anyone woke up.

Google Analytics
Google Analytics

Shows you traffic numbers after the fact. You still have to figure out what they mean, what caused it, and what to do next.

SEVN
SEVN

Sessions down 28%, bounce rate up to 67%. SEVN flagged it, told you why, and reallocated the budget in the same message. Before you saw the bill.

Spreadsheets
Spreadsheets

Accurate the day you update them. Stale every day after. No alerts, no automation, and someone always has to do the work.

SEVN
SEVN

14 athletes, 5 campaigns, 3 expiring deals. All updated in real time. Your team stopped touching spreadsheets the day SEVN went live.

Notion
Notion

Good for storing deal docs and notes if your team remembers to update it. Passive, static, and blind to what's happening right now.

SEVN
SEVN

Jaylin's deal was 23 days from expiry. SEVN flagged it, pulled his 4.2× ROAS and $0.84 CPC, and had a renewal proposal drafted before his agent made another offer.

Who it's for

Built for every corner of NIL.

Whether you're a brand, an athlete, or a university SEVN gives you the intelligence to move faster and smarter.

For Brands

Own your entire NIL portfolio.

SEVN is your command center for every athlete deal, ad campaign, and performance metric. Get access to elite athletes across our university partners or bring your own talent then monitor every deal, campaign, and deliverable in real time, directly in your communication channels. Act the moment something slips and never miss a renewal window again.

Book your demo →
SEVN
Brand Overview LIVE
14
Athletes Active
$48K
Spend This Week
4.2×
Avg ROAS
3
Deals Expiring Soon
For Athletes

Build your brand with confidence.

Connect directly with brands looking for athletes like you then let SEVN handle the rest. Track every deal, deliverable, and payment in your team communication channel without chasing down a spreadsheet. SEVN keeps you on top of your performance so you can show up for every brand partner and grow your value.

Learn more →
SEVN
Athlete Dashboard LIVE
6
Active Deals
4.2%
Avg Engagement
2.1M
Total Reach
11/14
Deliverables On Track
For Universities

Compliance and clarity at scale.

Track NIL activity across your entire program, stay ahead of compliance requirements, and give your athletic department the intelligence it needs to make smarter decisions without a full data team.

Learn more →
SEVN
Program Intelligence LIVE
200+
Athletes Monitored
94%
Compliance Rate
12
Sports Programs
$2.4M
Total NIL Value

All you have to do is @sevn. What are you waiting for?

"

SEVN sent me a morning brief before I got out of bed. By the time I opened my channel, it had already flagged two athletes behind on deliverables and drafted the follow-up messages.

"

Jordan, Head of Brand Partnerships

Book your demo

10-minute walkthrough. No commitment. Currently onboarding Q3 brands. Limited spots available.

FAQ

Common questions

SEVN is the first AI built specifically for NIL brands. It lives in your team communication channel, connects to every tool you already use, and runs 24/7 without being asked. One morning it catches a campaign burning budget. Another it flags a deal renewal before your agent knows to ask. That's the point.
ChatGPT answers questions. SEVN takes action. Ask SEVN to pause a campaign and it pauses it. Ask for a dashboard and it builds and sends it. It also knows NIL from the inside: deal structures, engagement benchmarks by sport, compliance rules, renewal windows. Generic AI has none of that context.
Instagram, Google Ads, Google Analytics, Google Sheets, HubSpot, Stripe, Gmail, Notion, Airtable, Salesforce, Figma, and 15+ more. If your team uses it, SEVN most likely connects to it. New integrations are added regularly. The infrastructure supports 1,000+ tools.
Slack is the primary integration today. Microsoft Teams support is coming shortly after, followed by Google Chat. The goal is for SEVN to work inside whatever communication tool your brand already uses you should never have to change how your team communicates.
The Watcher runs every 5 minutes across your entire portfolio. CPC up 30%? Paused. Athlete hasn't posted in 7 days with an active deal? Alert in your channel. Deal expiring in 30 days? Flagged with a renewal recommendation. It doesn't wait for you to notice. That's the whole point.
Yes. Each brand's data is completely isolated no brand can ever see another brand's data. All tool connections use OAuth2 authentication. Credentials are never stored in plaintext. The server runs on a secure cloud provider with environment-based secret management.
Live in your team channel in under 10 minutes. Tools connected in another 5. No engineers, no technical knowledge. Just a connect page. Most brands have SEVN watching their first campaign before their next standup.
For high-confidence situations like a campaign CPC spiking 30%+, yes, SEVN acts immediately and tells you after. For anything higher stakes like sending an email or updating a deal record, SEVN drafts it and asks for your approval first. Every permission is configurable. You're always in control.